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MarTech news: Marketing Technology covers areas as Sales Force Automation (SFA), Ad Tech (Advertising Technology) or PR Tech (Public Relations Technology).

La paradoja millennial: adblockers y marcas en redes sociales

La paradoja millennial: adblockers y marcas en redes sociales

  Usuarios activos de los adblockers, los jóvenes también son los usuarios más receptivos a los contenidos de marcas en las redes sociales. El 64%...
Fintech’s $138 billion opportunity

Fintech’s $138 billion opportunity

(by Ryan Falvey, 6 Apr. 2016) Fintech is in the midst of a golden age of investment and innovation. According to KPMG and CB Insights,...
Israel's Flourishing Fintech Has Many Fathers

Israel’s Flourishing Fintech Has Many Fathers

(by Dennis Mitzner) Israeli finance technology has taken giant leaps in the last few years. Hundreds of local startups are developing new technologies for payment and...
El 94% de los españoles posee un smartphone

El 94% de los españoles posee un smartphone

Kantar lanza  la nueva edición del estudio Connected Life, este estudio trata sobre el consumidor conectado. Los datos revelan que los españoles tienen una...
Examining The Top 4 Fintech Predictions For This Year And Beyond

Examining The Top 4 Fintech Predictions For This Year And Beyond

By David Klein Alongside “Unicorn” and “Grexit/Brexit,” “Fintech” was considered one of the top 10 financial buzzwords of 2015.  But fintech isn’t a newcomer to this list —...

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Crypto’s ‘easy money’ era is over: What investors must know now

Crypto’s ‘easy money’ era is over: What investors must know now

By Loredana Harsana Crypto’s ‘easy money’ era is over, and investors are struggling to adapt to a landscape filled with market volatility and also numerous...
Why Banks might want to have a Blockchain strategy

Why Banks might want to have a Blockchain strategy

The definition of crypto has historically oscillated between two poles: buzzword and true innovation. And to hear the industry’s executives tell it, the lack of...

How To Identify a Trustworthy Crypto Casino

The rise of cryptocurrency has revolutionised many industries, and online gambling is no exception. Crypto casinos offer players enhanced anonymity, faster transactions, and potentially...